The Customer Journey – Using the Power of Video
As the old adage goes: “a picture tells a thousand words” – a mantra that has never been truer than in today’s world of instantly accessible information. Our society has bred consumers who want to receive maximum information with minimal effort. So it is no surprise that videos telling snappy and engaging stories – at approximately 24 frames (images) per second – are quickly becoming one of the most effective ways to engage customers with a brand.
Rather than speculate about the value video can bring, learn about the ROI of video marketing and understand how the use of video content generates a more cost effective marketing effort.
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