About the Program

iMedia Online Retail Summit 2015
Intercontinental Resort, Sanctuary Cove, Gold Coast
May 4 – 6, 2015

Today’s consumer doesn’t think in terms of online or offline – they’re simply shopping – yet there’s a marked disconnect between consumer behaviour and retailer readiness with many retailers struggling to understand how to deliver a unified ‘channel agnostic’ shopping experience.

Whilst the vast majority of retail purchases still occur in store this is shifting, and shifting fast primarily because the purchase decision process is being led through smartphones. It’s no surprise that consumers are already using their smartphones to find local retailers, source social feedback on purchases, find coupons and compare prices in-store, with a steadily growing percentage taking the next big step to making a purchase on their devices.

Brands that recognise the multifaceted role of the smartphone in today’s consumer shopping experience will have tomorrow’s competitive advantage. For example, Uber are changing the mobile landscape by delivering exceptional experiences that are shifting the way consumers think about mobile. Similarly, Facebook continues to transform the mobile media landscape by releasing mobile development tools that enable brands to engage with social audiences more effectively.

This is exactly why the 2015 iMedia Online Retail Summit is themed The Mobile Consumer, giving attendees the opportunity to network with like minds and grapple with the following topics;

  • What is mobiles role in the omni-channel experience?
  • How can mobile bridge the online / offline gap (web rooming vs showrooming)?
  • What technologies are available to empower brands to engage mobile consumers?

Whilst it’s still not yet the year of the mobile, what 2015 is is the year that mobile is the New Retail Hub. So even if mobile isn’t your first priority right now, now is the time to spend quality time with those who are thinking ‘mobile first’ so you’re ready when your time comes!

About iMedia Online Retail Summit

iMedia Online Retail Summit provides an intimate environment for senior online retail marketing executives to converge, debate and discuss the major strategic issues they face in online retail. This exclusive, invitation-only event is a closed forum for the sharpest minds in the industry to connect and discuss shared challenges, as well as network, build relationships and meet potential partners.

The 2015 summit program is comprised of international and local keynotes, as well as interactive roundtables and breakout sessions, that have been created by marketers for marketers through an advisory board comprised of senior leaders from across the industry. It is both a highly collaborative and truly collegial event environment designed to drive Australia’s online retail industry forward by assisting retailers in formulating and implementing their e-commerce strategies.

Qualifying delegates are invited to a complimentary two day/two night stay at Intercontinental Resort, Sanctuary Cover on the Gold Coast where they will have the opportunity to learn, share and connect with industry peers and international thought leaders in the online retail sector.

View the 2015 agenda here

Over 200 delegates are expected to attend the iMedia Online Retail Summit in 2015.

For further information on attending or sponsorship opportunities, please contact Richard Sossen or phone +61 (0) 2 8923 8300.

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